for people who love champagne and all things sparkling!

Tag: Champagne Every Day

Celebrating Sparkling Women!

It’s International Women’s Day, a day to celebrate and raise a glass to amazing sparkling women everywhere.

Around 70% of champagne is purchased by women. Aside from being the demographic who are the main consumers of sparkling wine, women are still under-represented on the industry side, which makes it even more important to showcase the examples of amazing women working in the world of sparkling wine from around the globe!

It was around eight years ago, that I had the idea to turn my love of champagne and sparkling wine into a business and I created The Bubbles Review, which allows me the great joy of sharing stories through our blog and incorporating my 30 years of travel industry experience to run events and tours.

My love of bubbles and travel has taken me to many sparkling wine regions including Champagne (several times!), and I have had the joy of meeting and interviewing many champagne and sparkling winemakers. I love everything about drinking it, as well as the stories, the romance, the glamour of bubbles, and I particularly love meeting the people.

With almost 30 years as a serial entrepreneur, I do have examples of being treated differently as a woman in business, and have heard similar stories from the women I’ve interviewed. This added layer of adversity makes these success stories even more impressive. When women do well, so does everyone else. Businesses thrive, and families and relationships are mutually supportive. Today we are very fortunate to have had strong women come before us, but there is still more that can be done.

In the last few years in our blogs for International Women’s Day we’ve featured Sparkling Women of Influence, Sparkling Women of Australia as well as Cheers to the fabulous women of Champagne.

See our summary here for a few names you might know, and some you would like to know more about. 

Here’s cheers to the fabulous women of Champagne.

From historical to modern times, if you look at the dates, they are around 50 -100 years apart. In life, we all benefit from the legacy created from those that came before us. International Women’s Day is the perfect time to celebrate that. Here’s cheers to all of the fabulous women of Champagne!

Sparkling Women of Influence

In Champagne, we know of historical names of great women of Champagne, and I’ve written articles about the widows (veuves) Clicquot, Pommery and Bollinger, but little is known about the women in Champagne and sparkling wine today. Around 70% of champagne is purchased by women, but women are still under-represented on the industry side with less than 20% of winemakers who are women. It is changing, and I am excited to share these stories of these remarkable women from around the globe who each in their own way are influencing the world of sparkling.

Sparkling Women of Australia

In Australia overall consumption of sparkling continues to increase, with Australians consuming approximately 62 million bottles of sparkling wine annually, of which about 40 million are made here in Australia. I love the bubbly community we’ve created at The Bubbles Review. I think that champagne and sparkling wine is one of the joys of life and something to be shared, and it has been an honour to interview these remarkable women working in the Sparkling Wine industry in Australia and share their stories with you.

Other blogs you might like:

Bubbly Summer Reading

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Natalie Pickett is the Founder of The Bubbles Review which is for people who like champagne and other bubbles, written by people who have a love of all things sparkling! At The Bubbles Review, we like to debunk some myths, make the art of drinking champagne accessible, explore bubbly regions and champagne bars, and provide events for you to join us and indulge.

Sparkling Women of Influence

To celebrate International Women’s Day this week, we are so excited to share this series of interviews with the Sparkling Women of Influence!

I’m the Founder of The Bubbles Review and Creator of The Bubbles Festivals. I’m a serial entrepreneur from Melbourne, Australia. My career starting in banking, but after taking some time out for travel, I realised that it was a better industry for me. Travel is a big part of my life and my career. I’ve travelled a lot and lived in different countries around the world. After learning the ropes as a tour manager in Europe, I returned to Australia at age 28, and established my first business — an inbound travel company bringing visitors from around the world to see Australia. It didn’t occur to me at the time, this was long before the ‘start-up’ trend but it was unusual for women, especially at my young age to be starting a business.

Since then, I have founded multiple businesses, with both 6 and 7 figure success stories and I have had my share of triumphs and so called ‘failures’. After closing my travel company during the GFC, I established a successful consulting, mentoring and speaking business. I like to operate from my core values, one of which is ‘fun’, which we can forget to make a priority in business. I love being able to share this knowledge with others, to help them to take their business and daily life from surviving to thriving.

I have had a love of bubbles for all my adult life. For my 18th birthday I had a champagne luncheon, and not long after that I did the tour of the historic ‘drives’ in the Great Western region in Victoria – arguably the birthplace of Australian sparkling wine, and that created an interest and love of the understanding of the methods used to create this bubbly drink.

Since then, my love of bubbles and travel has taken me to many sparkling wine regions including Champagne (several times!), and I have had the joy of meeting and interviewing many champagne and sparkling winemakers. I love everything about drinking it, as well as the stories, the romance, the glamour of bubbles, and I particularly love meeting the people.

It was around seven years ago, that I had the idea to turn my love of champagne and sparkling wine into a business and I created The Bubbles Review, which allows me the great joy of sharing stories through our blog and incorporating my 30 years of travel industry experience to run events and tours. Creating a business that means you get paid to drink champagne is awesome, and we have been listed in the top champagne blogs in different countries around the world, which is also pretty amazing! We’ve amassed a very engaged following of more than 12,000, and we receive such wonderful feedback on the sparkling wine discoveries and information that we share in our blogs, giveaways, emails to our subscriber lists and at our events.

In the last few years, I’ve ventured into writing and publishing and achieved International Best-Seller status in a series of co-author books. As an author and entrepreneur, I’m often interviewed in the media and recently I was featured in a US publication in an article on Wisdom from the Women Leading the Wine & Spirits Industries.

With almost 30 years as a serial entrepreneur, I do have examples of being treated differently as a woman in business, and have heard similar stories from the women I’ve interviewed. When women do well, so does everyone else. Businesses thrive, and families and relationships are mutually supportive. Today we are very fortunate to have had strong women come before us, but there is still more that can be done.

In this interview series for International Women’s Day, we discover the women working as communicators in sparkling wine and ask “Is it different for women in the industry?”.

In Champagne, we know of historical names of great women of Champagne, and I’ve written articles about the widows (veuves) Clicquot, Pommery and Bollinger, but little is known about the women in Champagne and sparkling wine today. Around 70% of champagne is purchased by women, but women are still under-represented on the industry side with less than 20% of winemakers who are women. It is changing, and I am excited to share these stories of these remarkable women from around the globe who each in their own way are influencing the world of sparkling.

Essi Avellan MW

Essi Avellan MW, Champagne Specialist

We’re so excited to include you in this interview series. Tell us a bit about you, where are you located and what your role is as someone who has influence in the Sparkling Wine industry?

I am a champagne specialist and bubbles aficionado residing in Finland but working internationally, and of course spending as much time as possible in Champagne.

Can you tell us a bit about your background, is your main work in the wine industry or is what you do for sparkling wine a passion project? What was the impetus to start doing what you do and do you have a favourite way (online platforms) to connect with your audience?

I write for Club Oenologique magazine and The World of Fine Wine in the UK and have written several books about Champagne and sparkling wines. Right now, I am working on a grower champagne report for the Club Oenologique magazine. Champagne education is a passion of mine. Furthermore, I organise a great, 3-day champagne event – Grand Champagne Helsinki – every year. 

Can you remember when you first sipped ‘bubbles’ or when your passion for sparkling wine started?

When I started to study for the Master of Wine in 2004, I felt a need to specialise to eventually get to know one region intimately. For me the choice was easy – Champagne – as I had long been an admirer of the finesse and energy of its wines. I also thought that the region not well-known at all, its wine was misunderstood and totally underrated as a gastronomic companion. A lot for me to do!

Considering International Women’s Day. Do you think it is different for women working in the wine communicator/influencer industry? Can you share some thoughts on this?

Regrettably, the world is not equal, but we have come a long way in the last decades, at least in the Western world. Lots of glass ceilings have been smashed and women have more and more opportunities. I am loving the development, especially in Champagne, where we have started to have lots of female enologists, even cellar masters – a job traditionally reserved for men.

Is there someone in the sparkling wine industry who inspires you? Can you share a bit about how or why?

I gain so much inspiration from discussing and tasting with the world’s best sparkling winemakers. For the last two weeks I have been touring Champagne growers and getting to known so a many different philosophies as well as taste profiles. Its versatility is such a richness, and what is exciting is that the sparkling wine world is ever-expanding.

Do you only share information about champagne or do you feature other sparkling wines? How do you think that ‘New World Sparklings’ compare to ‘Old world’ European sparklings including champagne?

Great sparkling wines are already made at different terroirs around the world. Very often it has been the Champenois who have ventured to the New World and shown how it is done – and the culture of sparkling wine has spread all over. There are fine sparkling wines made in many cool or moderate climates of the New World. South of England is an exciting, relatively new terrain for sparkling wine. Italy is the most dynamic sparkling wine country right now, and the climate, especially in the mountain vineyards of Trentino, is superbly favourable. The development in Eastern Europe, like Hungary and Romania, is rapid and the results are most encouraging.

I believe that champagne and sparkling wine is one of the joys of life and something to be shared.  Can you share a fun story or one of your most joyous moments that happened in the bubbly work that you do?

I loved doing a scientific experiment in the countryside of England, where I and two other Masters of Wine rose to different heights with a hot air balloon to experiment how altitude affects the taste sensation of Taittinger Comtes de Champagne. It felt like more fun than work , but we were able to come to the conclusion that champagne tastes best at ground level!

If you were to describe how you feel about what it means to you to be sharing your love of sparkling wine in three words, what would they be?

Pleasure, passion, profession

You can find Essi at her website here.

Lucy Edwards

Lucy Edwards,

Founder and Jewellery Designer, Champagne Every Day

We’re so excited to include you in this interview series. Tell us a bit about you, where are you located and what your role is as someone who has influence in the Sparkling Wine industry?

Having worked in the wine industry for 13 years, I am a self-confessed champagne nerd. I am passionate about bringing more interesting cuvées to wine lovers and collectors of the Asia Pacific region through my export consultancy, and I enjoy sharing everything champagne through my jewellery designs, blog and contributions to various online publications including Richard Juhlin’s champagneclub.com and glassofbubbly.com.

I’m flattered to be included here on The Bubbles Review.

Can you tell us a bit about your background, is your main work in the wine industry or is what you do for sparkling wine a passion project? What was the impetus to start doing what you do and do you have a favourite way (online platforms) to connect with your audience?

My career in wine started in 2009, when I worked with the French-Australian Chamber of Commerce on the organisation of the Concours des Vins du Victoria, a wine show where Victorian wine meets the French palate, with over 600 wines judged and tasted by a group of French-Australian critics.

I then went on to work for the second largest producer in Champagne – Vranken-Pommery Monopole. Since 2020, I have been consulting to independent wineries looking to expand their presence in the Asia Pacific region. I also share my musings on champagne through my blog and Instagram.

Can you remember when you first sipped ‘bubbles’ or when your passion for sparkling wine

started?

I come from a family of restaurateurs and hoteliers who have an appreciation for fine food and wine, and having grown up in France, champagne was a regular on our festive tables. However, it was only when I returned to Melbourne in 2009 that I was veritably seduced by champagne. At the time, I was working at the French-Australian Chamber of Commerce, and my job was to strengthen trade between France and Australia. I was conducting a trade mission with a smaller champagne house from the Marne Valley, and was expecting a very formal and ostentatious winemaker, which was the image I had of the industry at the time. The third and fourth generation owners couldn’t have been more affable, authentic, and charming, contrasting the less-than-hospitable welcome we received from some of the tough players of the market. We managed to secure two distribution agreements, which made a significant difference to their bottom line, and helped them have their organic conversion certified. From that moment on, I knew I would always have a soft spot for champagne, and decided to commit my career to the world’s most revered wine.

Considering International Women’s Day. Do you think it is different for women working in the wine communicator/influencer industry? Can you share some thoughts on this?

I think there is severe under-representation across the entire industry!

In 2020, only 27% of wineries in France are run by women. This certainly has increased since my birth year (the horrible vintage of 1987) when there were less than 14%, but it highlights the fact that it’s an industry that with not achieve parity any time soon.

As a woman working in the champagne business for the last 14 years, I have seen my fair share of sexism. Men offering to buy my wine in exchange for sexual favours, men with less experience being promoted before me, or male buyers telling me that my female palate was irrelevant (even though women are twice as likely to be super-tasters than men. FACT.)

Unfortunately, this is the same issue in every industry – unconscious and conscious bias is pervasive. And if young women don’t see people who look like them in all ranks of the industry, they can’t imagine themselves in those roles. This is particularly true in for communicators, who become the face of the industry.

Therefore, it is our role, as “influencers” or “communicators” to create the new face of the wine industry.

One in which women are present and represented in equal proportion. One in which young women can see themselves building career.

One in which female students can recognise a true career path that will enable them to reach new heights.

For too long, and for generation after generation, we have seen men take over, leaving little room for women to make their mark on the industry. And although I have the occasional bout of imposter syndrome, this is something that drives me to put myself and my ideas out there, and help other women to do so as well.

For centuries, champagne has been known as the Wine of Kings, and King of Wines. With 70% of champagne is bought by women, I think it now needs to be baptised The Queen of Wines and Wine of Queens!

Is there someone in the sparkling wine industry who inspires you? Can you share a bit about how or why?

I have always been inspired by the story of Madame Pommery, who took up the reins of their newly purchased wine business after the untimely death of her husband in 1858, just months after the birth of their daughter. Not only did she create the first commercialised brut champagne and build up the business to over one million bottles per annum, but she was also the first person in France to create retirement and health funds and a workplace creche for her employees. She founded an orphanage and became a war hero when she scared off Prussian soldiers with a revolver hidden under her crinoline, and saved French doctors on death row during the Franco-Prussian war.

Do you only share information about champagne or do you feature other sparkling wines? How do you think that ‘New World Sparklings’ compare to ‘Old world’ European sparklings including champagne?

Although I do love the occasional English sparkling, and have a soft spot for Ed Carr’s late disgorged vintage Arras, my specialty is champagne, and why I named my website Champagne Everyday! And as they say: Il n’est champagne, que de Champagne – champagne only comes from Champagne.

I do, however, work with wineries from all regions of France and Australia through my export development business CED Agency.

I believe that champagne and sparkling wine is one of the joys of life and something to be shared. Can you share a fun story or one of your most joyous moments that happened in the bubbly work that you do?

When I started working in champagne, I fell head over heels in love with the wine. I wanted a way to share my love for the wine, so I started making sterling silver corks to be worn as necklaces, earrings, and charms. Fast forward four years, and I have expanded the range to create small quantities of handmade jewellery including a collection of 18ct vermeil muselets.

During my visit to Champagne in September last year, I was lucky enough to have private tours of some of the iconic houses. Whilst in the reception area of Billecart-Salmon, I met a wonderful American champagne educator who exclaimed “We are wearing the same necklace!” It just so

happened that she was the first person to buy one of my rose gold muselets! It made me feel like we were part of this secret champagne lovers club and spurred me on to create more exceptional pieces. I am now expanding the collection to include matching sets as well as limited edition pieces with gemstones.

If you were to describe how you feel about what it means to you to be sharing your love of sparkling wine in three words, what would they be?

Joyfulness, conviviality, and the eternal thirst for knowledge

You can find Lucy at her website here

Cynthia Coutu

Cynthia Coutu, Chief Bubbly Officer, Delectabulles

We’re so excited to include you in this interview series. Tell us a bit about you, where are you located and what your role is as someone who has influence in the Sparkling Wine industry?

I am Canadian and have been living in Paris for over 30 years. I founded Delectabulles five years ago. “Delect” means to savor, and “bulles” means bubbles. It started as a champagne networking club for expat women living in Paris. At the beginning I only hosted champagne workshops specifically geared towards women. The goal was to give women the tools and confidence to understand what style of champagne they preferred and why, for them to experience pairing different kinds of food with different styles of champagne, try the same champagne in different styles of glasses to see how the shape affects the bubbles and aromas, to give them tips about how and where to shop for champagne, and all that while getting to know other like-minded women living in the City of Light.

Delectabulles has since expanded. Non-members from around the world can attend the champagne workshops (but men need to be accompanied by a woman). Once a month I also partner with a female entrepreneur and we co-host a bubbly event to showcase her business (e.g. artist who paints champagne, chef, writer, inventor of shoes with interchangeable heels, makeup artist, etc.). I also host fun workshops about other sparkling wines (e.g. Boules et Bulles – guests learn how to play pétanque and about fizz). I also organise and lead bespoke tours to Champagne to learn even more about le champagne (the wine) and la Champagne (the region). The excursions now occupy most of my time. I also occasionally judge champagne at international wine competitions.

What makes me different from other champagne educators or guides is that I only use champagnes made by women during my workshops in Paris, and I only take guests to visit champagne houses where women play an important role. It is my small way of supporting women in the male-dominated wine industry. I am also currently researching the role of women in the history of Champagne for a book project. I think I will call the book ‘Bubbly Badasses’.

Can you tell us a bit about your background, is your main work in the wine industry or is what you do for sparkling wine a passion project? What was the impetus to start doing what you do and do you have a favourite way (online platforms) to connect with your audience?

I obtained a BA in Fine Arts (Photography) in Canada, then came to France to do a Masters in Art History at the Sorbonne. My love of wine and cheese kept me in France. After 20 years working at the Canadian Embassy in France and the OECD, I hung up my international civil servant hat and pursued my passion. I studied wine at L’Académie du Vin and L’École du Vin, and am certified Wine and Spirits Education Trust Level 3 with Merit.

At wine school I realised two things: 1) the more you learn about wine, the more you realise there is to learn about wine because it touches on everything – history, geography, chemistry, agriculture, etc. That is why I decided to specialise in champagne – the king of wines and the wines of kings! 2) I also realised that the wine industry in France was male dominated. That is why I decided to only use champagnes made by women, and to teach women about it. They buy 70% of champagne, so it is important for them to understand the different styles, champagne, and food pairings, and how to get the best bang for their buck.

My favorite way of connecting with champagne-lovers is definitely in person, especially during harvest. I love bringing guests to witness the beehive in the vineyards, tasting the juice fresh off the press, and introducing them to the women behind the bottles.

Can you remember when you first sipped ‘bubbles’ or when your passion for sparkling wine started?

I vaguely remember splurging on a bottle to bring to a champagne party when I was a starving university student in Canada. That was about 35 years ago! I don’t remember what any of the bottles tasted like. I only remember the festive side of it, and feeling like a queen drinking champagne all night! It wasn’t until I left wine school six years ago that I developed a passion for champagne. That is when I really started discovering just how complex its production was compared to other wines. A still wine made from just one grape variety from just one year seemed boring compared to a champagne, which can be a blend of eight different grape varieties, single or multiple plots, single or multiple villages, vintage or multi-vintage, stainless steel or oak winemaking vessels, etc. The diversity of styles of champagnes fascinates me!

Considering International Women’s Day. Do you think it is different for women working in the wine communicator/influencer industry? Can you share some thoughts on this?

This might be a generalisation, but when I look at Instagram accounts, I find that accounts managed by men tend to be a series of photos of bottles. The more expensive the bottle the better. Captions usually include lots of very detailed technical notes. It feels like they are showing off and saying: “Look how big mine is!”. When I look at accounts managed by women, I see mostly selfies of young women all glammed up, often revealing lots of cleavage, holding a bottle. Captions hardly say anything. I call that: “Bottles and Boobs”. And it drives me NUTS! It goes against everything I am trying to do with Delectabulles. I joke that I try to empower women one bottle of champagne at a time.

Is there someone in the sparkling wine industry who inspires you? Can you share a bit about how or why?

It isn’t one person in particular. It is an association of nine women in Champagne called “La Transmission, Femmes en Champagne”. They are from different sub-regions in Champagne, different ages, and play different roles is their champagne houses. They formed this association to support each other and transmit their knowledge. You can find out more information about them here.

Do you only share information about champagne or do you feature other sparkling wines? How do you think that ‘New World Sparklings’ compare to ‘Old world’ European sparklings including champagne?

I host workshops about other styles of sparkling wines. In April, for example, I will be co-hosting one with a fellow Canadian wine professional. She will be bringing over some sparkling wines from Nova Scotia and British Columbia, made using the traditional method, and by women of course. We will explore the differences between these wines and Pet Nat, Prosecco, Franciacorta, Cava, Sekt, Crémant and Champagne – so different styles from both sides of the pond. One is not better than the other. They are different, and understanding the differences is the fun part.

I believe that champagne and sparkling wine is one of the joys of life and something to be shared.  Can you share a fun story or one of your most joyous moments that happened in the bubbly work that you do?

Champagne has the magic power of transforming an ordinary moment into an extraordinary moment. My Instagram account is chock-a-block full of stories of precious champagne moments that I have created and shared with fellow champagne-lovers. Perhaps one of the moments I am most proud of was taking a deaf person to Champagne for the day and witnessing his joy learning about the wine with Charlotte de Sousa, a producer who knew sign-language. That said, champagne doesn’t always have to be shared. I have been known to pop a cork when I finally get around to vacuuming my apartment. Definitely a cause for celebration!

If you were to describe how you feel about what it means to you to be sharing your love of sparkling wine in three words, what would they be?

Onwards and upwards, like a champagne bubble!

You can find Cynthia at the Delectabulles website here

Blaine Ashley

Blaine Ashley, Founder, New York Champagne Week

We’re so excited to include you in this interview series. Tell us a bit about you, where are you located and what your role is as someone who has influence in the Sparkling Wine industry?

I’m based in New York City and I’m the founder of both New York Champagne Week (NYCW) and The FIZZ is Female, the latter of which promotes and celebrates empowerment of women around the world in the bubbly wine business be they winemakers, boardroom execs, or sparkling wine lovin’ side hustlers. 

Can you tell us a bit about your background, is your main work in the wine industry or is what you do for sparkling wine a passion project? What was the impetus to start doing what you do and do you have a favourite way (online platforms) to connect with your audience?

I’ve been in the hospitality business for 22 years, and the wine and spirits event/marketing focused business for the past 13 years having launched NYCW 10 years ago. YAY! This year, we’re celebrating our 10-year anniversary!

I’ve fully dedicated my work to this business since launching NYCW in 2013 and in 2018, I debuted The FIZZ is Female making this year our 5th anniversary. The impetus for me to launch NYCW was to market the champagne lifestyle in an accessible, approachable, affordable fashion to remove the stodginess from traditional champagne marketing and make it an everyday wine sipping beverage consideration. The goal was to make champagne FUN! and to demonstrate that champagne isn’t just for traditional celebrations – weddings, birthdays, bridal showers. Rather, every day is cause for celebration and a great day to open a bottle of champagne.

The FIZZ is Female was born out of my own trials and tribulations of launching a wine-centric business in an extremely male dominated industry. I wanted to create a forum and a safe space to encourage conversations, direction, and programming for women in wine with aspirations to have the courage and confidence level up and evolve. The FIZZ is Female is a support system and connecting tool for all women in sparkling wine around the world – not just champagne.

Can you remember when you first sipped ‘bubbles’ or when your passion for sparkling wine started?

Yes! I was 19 and was working as the head hostess at famed beachfront restaurant in O’ahu, Hawai’I – Michele’s. Michele’s is an authentic, French restaurant in my home state of Hawai’I, boasting the most stunning sunset views over the ocean and is well known for countless proposals. I always got to see champagne bottles being opened at proposals and often got to taste the champagnes that were being poured at the celebrations. My passion for the art of champagne was born and bred during my time at Michele’s. Shout out to my GM-Philip Shaw who really groomed me for the champagne lifestyle 🙂

Considering International Women’s Day. Do you think it is different for women working in the wine communicator/influencer industry? Can you share some thoughts on this?

Of course! We’re totally outnumbered. This said, I’m blown away by the progress we’ve made in the past ten years since I started NYCW. There are many more women in C-suite positions and an influx of women winemakers. When I started, family-run wineries almost always put the women in marketing positions. That was a female’s place.

This said, I can’t say how many times I’ve told someone I work in champagne, and they say “For which brand?” or I mention NYCW and they say “So what’s your role?”, or “Who’s your boss?”.

Is there someone in the sparkling wine industry who inspires you? Can you share a bit about how or why?

Women in this industry have been the most inspiring to me. Two standouts are Rita Jammet and Michelle DeFeo. Rita is a force in NYC’s food and beverage industry, having co-owned former restaurant La Caravelle in mid-town Manhattan. La Caravelle was a stomping ground for NYC aristocrats and glitterati alike, as well as a hub where several of the city’s best chefs cut their teeth, or knives in some cases. During her time at the restaurant, Rita launched La Caravelle champagne as an amenity for VIP guests and after its closure following 9.11, Rita continued with the champagne as Chief Bubble Officer (aka owner, ambassador) and today, it continues to be one of the top-poured brands at some of the best restaurants in NYC. Rita continues to expand La Caravelle’s footprint nationally having launched in California a few years ago. Being a pioneer in the private label champagne space is incredibly inspiring, as are Rita’s close relationships in the business. Everyone loves Rita and her reputation precedes her, proving that relationships are everything in the business.

Michelle is the President of Champagne Laurent-Perrier. Michelle has over two decades of experience in the wine industry and has spent over 15 years with Champagne Laurent-Perrier US. Michelle is responsible for growing the brand presence and awareness throughout the country as she leads a pre-dominantly female sales and marketing team. Michelle’s role is quite entrepreneurial, filled with calculated risks, and twists and turns. Let’s just say as an avid entrepreneur, I can relate!

I also admire Michelle’s determination to expand her knowledge and skillsets while climbing the corporate ladder. During her ascension at Laurent Perrier US, she invested in attending business school, attained the WSET Level 3 certification and is a Certified Sommelier. Michelle is an exemplary example of doing it all!

Do you only share information about champagne or do you feature other sparkling wines? How do you think that ‘New World Sparklings’ compare to ‘Old world’ European sparklings including champagne?

New York Champagne Week strictly promotes and markets champagne made in the Champagne region of France.

I do appreciate other sparkling wines however, and that’s where the Fizz is Female comes in. With this platform I get to shine a spotlight on other regions that produce stellar, premium sparkling wines. I’ve been thrilled to get to work with the Cava DO the past few years to get Cava Discovery Week off the ground and pay homage to top notch Spanish sparklings.

Franciacorta and Trentodoc continue to impress me with their méthode traditionnelle styles.

And, surprisingly, I was recently introduced to Armenian sparkling, and it totally blew me away, in particularly – Keush – the first traditional method sparkling wine crafted from only Armenian Indigenous varieties. Keush’s grapes are sourced from vineyards 1,750 metres (nearly 6,000 feet) above sea level and grown in volcanic soil. They are some of the highest vineyards in Armenia and the world. They also practice méthode traditionnelle.

Other than this, being a beach and bubbly lover, I’d love to get to know Baja sparkling a bit more – many of which, I understand, are female made. Vinos espumosos boast a wide spectrum from traditional-method wines styled after champagne to minimal-intervention natural sparklers such as pét-nat. The region has minimal appellation-based rules and is thus more flexible and creative when playing with grapes and styles.

I believe that champagne and sparkling wine is one of the joys of life and something to be shared.  Can you share a fun story or one of your most joyous moments that happened in the bubbly work that you do?

I’ve been fortunate to have many memorable and joyous moments throughout my 10 years of NYCW. At the core, I believe that good food and drink is best experienced with friends and family. My 40th birthday was pretty special and absolutely joyous. I spent it at my best friend’s family beach condo in San Diego with some of my nearest and dearest.

Many brands I’ve worked with through the years sent me a magnum or special bottle to celebrate with. I was overjoyed, as I didn’t expect so many beautiful bottles to be sent my way for my milestone birthday. I was thrilled to get to enjoy them with some of my best friends and family over a beachside sunset, reggae music, build your own taco bar and an epic Flour Shop confetti cake that Rita Jammet shipped over to me from NYC. It was the PERFECT day!

If you were to describe how you feel about what it means to you to be sharing your love of sparkling wine in three words, what would they be?

Bubbly (quite literally), Happy, FUN!

Anything else you would like to add to your comments?

I hope to clink glasses with you all this year at one or ALL our 10th Anniversary festivities for New York Champagne Week!

You can find Blaine at the NYCW website here

The Champagne Chick

Linn aka The Champagne Chick

We’re so excited to include you in this interview series. Tell us a bit about you, where are you located and what your role is as someone who has influence in the Sparkling Wine industry?

Based in Cape Town, South Africa, I grew up on a wine farm, although I don’t drink wine at all, I only drink champagne, a whisky every now and again and I love cocktails – even better if they’re champagne cocktails.  Having a son who is a mixologist who crafts bespoke cocktails is definitely a perk as well.

Can you tell us a bit about your background, is your main work in the wine industry or is what you do for sparkling wine a passion project? What was the impetus to start doing what you do and do you have a favourite way (online platforms) to connect with your audience?

The Champagne Chick is my Passion Project. It came to life a few years ago purely out of my love for Champagne, initially sharing fun quotes and info on my Facebook and Instagram to a small following. Fast forward about two years, one specific champagne quote later, and the pages went viral.  My aim is to share everything and anything champagne-related – from industry news, to where to get the best deals on champagne, locally as well as abroad, champagne-inspired merchandise, and everything a girl would need to live the champagne life.  My favourite platform currently is Instagram.  What gives me most joy is introducing people to new, unknown champagne houses and growers, and to get people to broaden their tastes to experiment with new champagnes that they would not normally try.

Can you remember when you first sipped ‘bubbles’ or when your passion for sparkling wine started?

Growing up in a wine producing country where local sparkling wine has risen to enviable heights, I have been drinking “bubbles” since my late teens/early twenties, but my very first encounter with champagne was on my 21st birthday and I’ve been hooked ever since.

Considering International Women’s Day. Do you think it is different for women working in the wine communicator/influencer industry? Can you share some thoughts on this?

Yes, I do feel that as women in this industry we are not taken quite as seriously as our male counterparts.  However, today there are many, many highly successful female influencers and educators that are making great strides to carve out their place, and there are more and more people willing to listen to what they have to say.

Is there someone in the sparkling wine industry who inspires you? Can you share a bit about how or why?

The tenacity, innovation, and the sheer determination of the founding mothers of Champagne such as the widow Clicquot, Lily Bollinger and Louise Pommery to name just a few, is truly inspiring.  What these women managed to achieve in the 1800 and early 1900s is nothing short of greatness.

Do you only share information about champagne or do you feature other sparkling wines? How do you think that ‘New World Sparklings’ compare to ‘Old world’ European sparklings including champagne?

I only share information about champagne.  Although there are many sparkling wines produced in many countries across the globe, the intrigue and romance surrounding champagne and the history of the region is really something quite special.

I believe that champagne and sparkling wine is one of the joys of life and something to be shared.  Can you share a fun story or one of your most joyous moments that happened in the bubbly work that you do?

The most joyous moments of what I do in and around champagne and the industry is undoubtedly when I get to travel to Champagne.  Ideally, I try to visit the region every 18–24 months, and with the COVID lockdowns, I really had Champagne withdrawal, so the moment the borders re-opened I booked the first of a few trips to Champagne during 2022.

If you were to describe how you feel about what it means to you to be sharing your love of sparkling wine in three words, what would they be?

Passion, Inspiration, Joy.

Anything else you would like to add to your comments?

I like to not take myself too seriously and love a good champagne quote.  My most favourite is actually one of my own – “You don’t eat the same meal every evening, why would you drink the same champagne every day?”

You can find The Champagne Chick on her website here.

You may also enjoy these blogs:

Sparkling Women of Australia

Here’s cheers to the fabulous women of Champagne

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Natalie Pickett is the Founder of The Bubbles Review which is for people who like champagne and other bubbles, written by people who have a love of all things sparkling! At The Bubbles Review, we like to debunk some myths, make the art of drinking champagne accessible, explore bubbly regions and champagne bars, and provide events for you to join us and indulge.

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